THINKeEXTENSION

Early in my Extension career, I learned about the power of “Communities of Practice“. Also a decade later I find myself automatically asking the question, how will this Extension effort I’m working on, relate to a “Community of Practice“. eExtension with it’s foundation is Social Media is all about “Communities of Practice“, to me Social [...]

Extension is a social business. It is a business of sharing information, building networks, supporting decisions, and hopefully sharing victories. More and more businesses are developing Social Media strategies to do similar things, build networks, listen to customers, offer after sales support and so much more. Before long a business without a Social Media presence [...]

MobaTalk Multimedia Messaging | Video
A blog is a simple but powerful tool, it’s a partticular type of website that is;

easy to update (you don’t need a web designer)
it’s automatically files and archives content in an easy to search / find format
it serves up dates as a feed (i.e. readers can subscribe and get latest articles [...]

If you have been doing Extension for more that 2 weeks I have some news for you your audience is changing. They are changing the way they consume information and what they expect from information regarding the Internet and Social Media trends and a surrogate for eExtension trends the Forresters Social Technographics Report has just [...]

The Nature Conservancy is an organisation with conservation activities worldwide. They are good at conservation, they are good at fund raising, and as it happens they are quite good at eExtension. I was interested to read an article on their site entitled Big Ideas in Conservation – Harnessing Information Technology. The article was in a [...]

You may realise by now that I am a bit of a fan of blogging. A blog is the perfect platform for a Landcare Website, NRM Website, or any type of Extension Program Website. There are a stack of great (plus cheap or free) blog platforms around. They are dead simple to use and they [...]

There are 2 Million (well alot, if you have time to count them let me know) Social Media tools that make powerful eExtension tools. SlideShare is one of the simplest and you could be using it in less than 5 mins.

SlideShare allows you to create a free account (you’ll need a username, password and an [...]

It’s hard to say when it started, but it has. It’s not easy to say who is doing it, but people working in Agriculture, Natural Resource Management, Watershed Management, Catchment Care, Landcare, and Environment are! And it’s not easily defined, but let’s try.
What is Extension?
To answer the question what is eExtension? We probably need to [...]

This morning Sustainablog has written a post about 10 Social Media applications that can change the world.
Ten (More) Ways to Change the World Through Social Media : Sustainablog
Is this a proposterus proposition? Universal McCann’s Wave 3 report tells us

that social media is persuasive. i.e. “36% think more positively about companies that have blogs”
22% visit a [...]

Don’t watch this video unless you have a spare hour
Don’t watch this video at work if you work for a state government department that blocks Youtube.
Don’t watch this video unless you want to consider that the world is significantly changing
and Don’t watch this video unless

Via eco2oh and THINKeEXTENSION I have promoted the use of Web2.0 [...]